I Love HubSpot
How Could I Not Love HubSpot? They just bought a bunch of copies my new book for the Inbound Conference. I’ll be there talking about how advertising agencies can go from idea to having a published...
View ArticleKnow The High Cost Of Advertising Agency New Business?
Advertising Agency New Business Is Expensive Surprising? No. Over the next few weeks, I am going to be writing about the costs associated with advertising agency new business programs and how to offset...
View ArticleNew Reviews For The Levitan Pitch
Wow, Nice Reviews Are Coming In Here are some early reviews of The Levitan Pitch. Buy This Book. Win More Pitches. that are up on Amazon. Very cool to read. Well, for me that is! No, I don’t know all...
View ArticleInside My Book On Advertising Agency Pitching
What’s Inside My Book On Pitching? As some of you know, I am speaking at HubSpot’s Inbound 2014 conference. I am talking about how to write a B2B book in less than 6 months. Since I am not actually...
View Article12 Stupid Advertising Agency Presentation Mistakes
These cartoons from my new book on how to run a winning new business pitch, The Levitan Pitch. Buy This Book. Win More Pitches. illustrate how to blow a presentation and LOSE a pitch. Sorry, but I just...
View ArticlePitch Pain (As In Ad Agency Screw Ups)
The advertising pitch column Pitch Pain launched today on the Agency Post blog. Pitch Pain provides a platform for the advertising industry, clients and search consults to tell their favorite good and...
View ArticleChemistry Wins Ad Agency Pitches
Here is an excerpt from a chapter on the importance of interpersonal chemistry in winning new business from my book on pitching, “The Levitan Pitch. Buy This Book Win More Pitches.” Interpersonal...
View Article8 Tips For How To Sell Your Ad Agency
About 25% of the ad agency owners I talk to are thinking about when and how to sell their advertising / design / digital agency. In the case where the agency is very strategic and deliberate in how...
View ArticleBuy My Book On Ad Agency New Business
From The Land Of Self Promotion: Buy My Book On The Art And Science of Ad Agency New Business And Change Your Agency’s Future. Imagine spending only $12 bucks on Amazon for the paperback and even less...
View ArticleIs Your Advertising Agency Pitching Too Much?
Is Your Advertising Agency Pitching Too Much? Maybe You Need To Say No! Here is an excerpt from my book on pitching and presenting. This tidbit emphasizes the importance of not (allow me to repeat...
View ArticleAdvertising Agency Searches and New Business Pitches: An Interview With...
Australia’s Darren Woolley On The Art And Science Of Advertising Agency Searches and New Business Pitches. Whether or not your agency will ever be included in a search run by an agency search...
View Article12 Mistakes Advertising Agencies Make When Pitching & Presenting
Here are my 12 favorite advertising agency pitching and presentation mistakes. Delivered as a ‘must do’s’ cartoon poster. I’ve purposely served the pitching mistakes up as advice, as things to do. Why?...
View ArticleAdvertising Agency: Do Not Pitch That Account!
Hello Advertising Agency Leaders: Do Not Pitch That Account – Yet! Please, Don’t Do It! The following blog post on when not to pitch for a new account is from my book, The Levitan Pitch. Buy This Book....
View ArticleWhy Clients Fire Advertising Agencies
Why Do Clients Fire Advertising Agencies? Take a read of the SoDA Report below which includes an expert opinion on the subject of why clients fire their agencies and other subjects that will help you...
View ArticleThe Video: How To Write An Advertising Agency Book
My HubSpot Inbound Conference Video: “The Advertising Agency Book – From Idea To Publication in 6 Months” Here is a video of the talk I gave at HubSpot’s Inbound 2014 conference. Watch my presentation...
View ArticleThe Biggerst Advertising Agency New Business Secret
The Biggest, Most Important Advertising Agency New Business Secret. I am reposting my LinkedIn October thoughts on advertising agency sales because of Ogilvy & Mather UK ‘s website. They tell it...
View ArticleThe Very Merry Advertising Christmas Gift
The Very Merry Advertising Book Christmas Gift I recently had one of the best known people in the advertising industry tell me that I might just be over promoting my book on pitching. I went, um,...
View ArticleSteve Jobs & The Macintosh Were, Um, Cool
I bought my first Macintosh computer from Steve Jobs in 1984. It was um, cool. I just found this video of Steve Jobs introducing the Mac. He was, um, cool too. But, you know that. So, this is just a...
View ArticleInside Look: An Advertising Agency Search Consultant
An Inside Look At The World Of An Advertising Agency Search Consultant This is my 398th blog post. I figure that you’ve heard my take on the world of advertising agency new business (yes, there is more...
View ArticleBlogging + Interpersonal Chemistry Drives Ad Agency New Business
This is my 400th blog post. Why 400? I Am Driving Interpersonal Chemistry. First of all, I enjoy writing. I started this blog when I published my first book, “Boomercide: From Woodstock To Suicide”....
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